THE BRAND
Chiara Firenze interprets the ancient Florentine art of essences in a contemporary key, creating fragrances capable of evoking the authentic magic of Tuscany. Each fragrance is born from refined ingredients, blended to evoke memories and emotions, transforming any space into a long, incredible, transcendental olfactory journey.
Territory and research
The absolute protagonists are the history and culture of Florence.Thanks to the constant search for novelty and the link with the roots, Chiara Firenze fragrances offer an exclusive sensory experience, blending nature, art and Tuscan knowledge into one precious elixir.
The art of handmade
The exclusive appeal of Chiara Firenze products stems from craftsmanship. Every step is followed by hand by expert masters. From filling with essences, to sealing with wooden caps and copper wires to embellish, to final labeling. Concern for the environment is an integral part of the Chiara Firenze philosophy. Plastics are kept to a minimum, preferring natural materials such as paper and wood. Fragrances are created with high concentrations of essential oils and natural absolutes, free of GMOs and animal derivatives. The alcohol component used is bio-alcohol derived from sugar beet processing.
A special bond with tradition
Choosing Chiara Firenze means embracing the Florentine craft tradition. This translates into fragrances of sublime quality and authentic personality, designed for those who want a deep and sustainable sensory experience. One example, the line dedicated to the ancient art of Montelupo terracotta: scented medals and exclusive pitchers bring a corner of Tuscany to your rooms.
